Learn Smart Brevity from
editors who shaped it
Our expert-guided courses let you dive into the research behind our format and the techniques that bring it to life.
Fundamentals
- Strategy prep call with an Axios HQ editor
- Dedicated account manager to help plan
- Day-of execution on Zoom or your platform
- A copy of our Smart Brevity checklist
- A copy of our presentation slides
Workshop
- Strategy prep call with an Axios HQ editor
- Dedicated account manager to help plan
- Support planning your hands-on exercise
- Day-of execution on Zoom or your platform
- Our Smart Brevity checklist and slides
Advocate Series
- Every session is custom
- We'll work with you to create them
- We'll share best practices along the way
- Your team will practice writing and/or editing in Smart Brevity and get live feedback from the Axios HQ editor to improve
Axios HQ Executive Voice
In our virtual 1-hour course, an Axios or Axios HQ executive shares their leadership perspective on Smart Brevity and how it radically transforms internal communications. You'll learn:
- The power and origin of our style.
- How to build executive and operational buy-in.
- How Smart Brevity can elevate your comms — and business results.
What you can expect
Axios HQ's trainers and customer success team are here to guide your Smart Brevity journey — from planning, to execution, to ongoing education.
Tailor-made courses
Smart Brevity was born in a newsroom, pressure-tested over the last decade, and proven to be the communication style that can engage busy readers without wasting time or watering down your vital messages.
Our editorial team is here to understand your communication goals and recommend the strategic programming we've seen work. Whether it's...
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Short-sprint courses
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Ongoing team up-skilling
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Transformational internal change
...we've worked with teams big and small to get it done.
Actionable takeaways
Our courses go far beyond philosophy. While we'll dig in on the data that informed our style and the ways we've watched it work. The bulk of every session is focused on Smart Brevity's practical, tactical application.
Our lesson plans and examples are all tailored to your organization, audience, and goals. After each session, participants will leave with:
- New skills to strengthen their communication.
- A checklist to keep them accountable.
- Our slides, for easy reference going forward.
Success stories
Hundred of organizations have trusted our Smart Brevity services to level up their team skills and internal communications.
Takeda's bespoke training
Axios HQ developed and led a series of in-depth workshops for Takeda’s global communicators, aligning lesson plans, hands-on exercises and workshop cadence around its core goals.
How Takeda modernized its storytellingUSC's shift in style
Axios HQ’s team led in-depth Smart Brevity training sessions with USC communicators — helping them understand how the style works and ways it can be useful to any campus update.
How USC keeps its campus connectedAISD's community connection
Axios HQ’s team led a series of in-depth Smart Brevity workshops with AISD’s team, helped them develop and re-launch the communication that gets sent to staff, and provided hands-on editing support until AISD felt a mastery of the Smart Brevity style.
How Austin ISD keeps its staff and families in syncSmart Brevity FAQs
What is the Smart Brevity technique?
What is the Smart Brevity score?
What is an example of Smart Brevity?