Published by Axios on July 9, 2024
The AI industry sees digital twins — virtual likenesses of a human or an object, built for research — as a powerful practical use for the technology it's spending billions to build.
Why it matters: Tech companies believe they can unlock AI's potential by using digital twin technology to make copies of our physiologies, personalities and the objects around us.
Zoom out: Right now "digital twin" can mean anything from a statistical model of a complex phenomenon, like an organism or a weather system, to a video avatar of a billionaire trained on his speeches and posts.
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Zoom in: Veteran tech entrepreneur and LinkedIn co-founder Reid Hoffman created his digital twin, Reid AI, with a custom GPT built on two decades of his videos and writings.
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