The digital twin baby boom

Published by Axios on July 9, 2024

The AI industry sees digital twins — virtual likenesses of a human or an object, built for research — as a powerful practical use for the technology it's spending billions to build.

Why it matters: Tech companies believe they can unlock AI's potential by using digital twin technology to make copies of our physiologies, personalities and the objects around us.

Zoom out: Right now "digital twin" can mean anything from a statistical model of a complex phenomenon, like an organism or a weather system, to a video avatar of a billionaire trained on his speeches and posts.

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Zoom in: Veteran tech entrepreneur and LinkedIn co-founder Reid Hoffman created his digital twin, Reid AI, with a custom GPT built on two decades of his videos and writings.

• Hoffman told Axios' Mike Allen at an Axios HQ event Monday that he wanted to show "the positive things we can do with all these technologies."

Read the full article on Axios →