menu
close
What is Smart Brevity?
Product add
Features
Solutions
Customers add
Case studies
Help center
Resources add
Events
Research & tools
Insights
About add
Our mission
Contact us
Careers
Sign In Get a demo

The best teams run on Axios HQ

They're driving growth, productivity and alignment with better communication

 

Smarter internal comms

200+ organizations communicate more effectively with HQ. We'd love to walk you through the features powering their Hybrid teams, such as:

  • Audience intel that goes beyond numbers
  • AI-guided editing to keep writers accountable to Axios standards
  • Built-in async collaboration 
BONUS: We'll show you a preview of your company newsletter in HQ's format. Fill out the form to learn more!

Smart writing guidance

transparent

Smart writing guidance

AI-powered editing help makes vital updates easier to understand. As you type, real-time tips:

  • Rephrase sentences to be shorter and clearer.
  • Reformat paragraphs so what's key stands out.
  • Remove filler words so readers stay focused.
  • Style your text to be quick and easy to scan.

Our format is called Smart Brevity®, and we share all the suggestions you need to optimize your updates — plus a Smart Brevity Score to help you improve over time.

 

Best-practice templates

Axios HQ Template Library

Best-practice templates

See how leading organizations communicate with staff and stakeholders — and the types of updates they include in:

  • All-staff communications.
  • Project-level progress.
  • Sales insights.
  • Investor updates, and more.

For a quick start, select, edit and send any of ours — or create custom templates just for your team.

Collaborative editing

Assignments-1

Collaborative editing

Tag your colleagues wherever you want their input — writing part of your HQ update or even the entire edition.

They'll get an email with their new assignment and the link where they can get started. With one click, they can let you know when it's complete. Simple and async.

Intentional design

Custom design

Intentional design

HQ gives you a format proven to keep readers focused — but the flexibility to customize its look and feel. You can:

  • Upload a logo or custom banner to your header.
  • Add your brand color in key accent areas.
  • Pick from our set of email-safe fonts.

Images have a big impact on engagement, too. Pick from millions of our illustrations and photos each time you write an HQ update — or upload your own to a private library.

Powerful analytics

Axios HQ Analytics Dashboard

Powerful analytics

Staff and stakeholder engagement is tough to track. HQ makes it easier. Reader-level data gives you access to: 

  • Open and click rates.
  • A one-click survey to track sentiment.
  • Write-in feedback for deeper insight.

24 hours after each send, an insights report will hit your inbox to help you keep an eye on performance. 

Directory sync & integrations

Directory sync

Directory sync & integrations

Keep you audience list up-to-date and important sends out of Spam with two powerful tools:

  • Directory sync: HQ connects with more than a dozen HR systems so your send list always stays current.
  • Custom domain: Whatever email your HQ updates need to send from, we'll help you set it up. 

We also support SSO — so all of your HQ collaborators can sign in with strength and security.

What we're hearing

M&A & all-staff communications

"Before Axios HQ... there was too much getting shared. Staff was struggling to see, ‘What's really important?’ Axios gives you the perfect format. Smart Brevity makes it feel modern and crisp and focuses people's attention."



— Jen Üner, Comms Director

Go deeper

Flight staff communications

“Immediately, flight attendants noticed and appreciated when we adopted Smart Brevity. The Axios-isms provide familiarity week to week and help guide readers along so they easily key in on the most important information.”



— Manager, In-Flight Comms

Go deeper

All-staff updates

"When we ask ‘Do you know what Benco's strategy is?’ we’re getting higher scores. I take, combined with our Axios HQ open rate, and I've got to believe this piece of our communication strategy is integral to driving that engagement.”



— Chuck Cohen, Managing Partner

Go deeper

Get started with Axios HQ

Ready for smart, clear internal comms? We’d love to talk to you.