Internal comms: How to make the case for critical resources

Data, studies, and all kinds of common sense have shown there’s a direct line between:

• How effective your employee communications are.
• How engaged, aligned, and ready-to-rock staff stay.

Why it matters: Comms leaders know it — but so many executives still struggle to see the connection. And when you’re vying for staff, software, or other critical comms resources, that executive buy-in can be what stands in the way or signs the check. 

Watch Uber Director of Global Internal Communications Netta Conyers-Haynes join Axios HQ Head of Internal Communications Tristyn Hassani to discuss how leaders can make the case for investing in internal communications. They cover: 

• What insights you need to demonstrate comms’ impact and ROI.
• How to more persuasively advocate for essential resources.
• How to efficiently scale an internal communications team.