Best-in-class comms strategies from WeightWatchers and Domtar

Join Axios HQ COO, Jordan Zaslav, for part two of this series of conversations with organizations that break the mold with their communications. You’ll hear two communicators who are using best-in-class comms to engage and align employees. 

• Why it matters: As the volume of information that's available continues to expand in 2024, the ideas and organizations that thrive will share one critical skill – creating clarity from chaos.

🎤 Lauren Hultz | Leader, Digital & Technology Communications, Domtar/Paper Excellence Group

• She shares how the 175-year old paper company used HQ to navigate acquisitions and make sure their dynamic workforce — both office and mill workers — was informed, connected, and receiving modern communications.

🎤 Anna Paskow | Employee Experience Senior Lead, WeightWatchers

• She shares how WeightWatchers leveraged HQ to refresh their content strategy and build a bi-weekly bulletin on the latest initiatives and team achievements — and create a blueprint for five additional staff updates.