EDU & HQ: How to make faculty, student, and family messages more engaging

Every communication is critical when you work in education. From faculty plans to student updates to parent news — these messages guide the communities you're responsible for leading, educating, and safeguarding. That means each one needs to:

• Be reliable, delivering timely, essential information in a consistent and accessible way.
• Instill trust, fostering community and building confidence across it.
• Scale with change, remaining authoritative as priorities and resources shift.

Watch two education leaders dig into their strategies for internal faculty and student updates and external community news — and the tool they're using to earn stronger open rates and engagement. Hear from:

• Ramsey School District | Superintendent of Schools, Andrew Matteo
• University of Arkansas Sam M. Walton College of Business | Director of Marketing and Communications, Jerra Toms